Highlight 6: Why Your Curated Social Feed is Hurting Your Business...and How to Fix It

In this highlight, Samara and Jen talk with guest Ashleigh Bailey. They discuss how salon owners can use social media in better ways. Posting only client photos or random content isn’t effective anymore. They suggest sharing posts with behind-the-scenes moments, product features, and the salon space. 

They share personal stories. Give tips on staying motivated and avoiding social media burnout. Emphasising it’s important to keep posting regularly but with purpose. They also talk about dealing with emotions like jealousy and comparison. Creating a positive space online is key for personal growth. 

Listen in to learn how to connect better with your followers. And to make your social media more engaging and authentic.

00:00 Finding Your Niche in Content Creation

00:05 The Pitfalls of Relying on Clients for Content

00:20 The Importance of Authenticity Over Aesthetics

01:13 Balancing Content Types for Engagement

03:09 Staying Motivated and Inspired in Social Media

03:24 The Role of Social Media in Business Success

04:10 Creating Content Efficiently

05:16 Overcoming the Fear of Showing Up Online

06:34 Managing Social Media Triggers and Comparisons

08:45 Dealing with Staff Changes and Social Media

09:57 Navigating Social Media Connections

Inspired? Listen to the full episode here:

Apple: https://podcasts.apple.com/au/podcast/social-rising-with-ashleigh-bailey/id1675792257?i=1000634594362

Spotify: https://open.spotify.com/episode/17AwXDm4c0rkLZn6ZBN79H?si=uhrPlPn8QMSUJX2_FPXCbg

To find out more about Salon Rising:

https://www.salonrising.com/

https://www.instagram.com/salonrising_/